Questions have been raised over Bakers Inn bread’s packaging which seems to suggest that people should vote for Chamisa’s Yellow machine the CCC.
Bakers Inn has been known to be pro ZANU PF and the change in tone has aroused controversy after their packaging was linked to Nelson Chamisa’s yellow CCC. The controversial packaging has an X and a yellow background insinuating a vote for yellow campaign.
The packaging attracted the attention of political activists who have vowed to boycott Bakers Inn.
Advertising and PR consultant Heather Ncube said “There is nothing wrong with Bakers Inn playing on the popularity of the yellow machine , they are probably relying on the controversy to push their brand like Mambos chicken who have become the master of controversial adverts in Zimbabwe.”
Walter Tembo a political science practitioner said “Bakers Inn has largely been viewed as a pro ZANU PF entity and if they are endorsing or insinuating that they are backing CCC then it is a sign that political tables are about to turn.”
Meanwhile Nelson Chamisa’s supporters welcomed the packaging and they said they would now buy bakers inn bread because of the X on yellow.
Bakers Inn Public Relations department was unavailable for comment.